FUSÕES & INSERÇÕES @ FIRMA CASA - MISTURA URBANA

FUSÕES & INSERÇÕES @ FIRMA CASA

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Quem acompanha meu instagram sabe que passei esses últimos quatro meses viajando pelo nordeste e participando de um projeto social que me fez largar a rotina paulistana de agência e viver um experiência transformadora.

O projeto “Fusões e Inserções” visa além da inovação do design (desenvolvido pelo Estúdio Nada Se Leva) e preservação do patrimônio material. É a valorização do artesanato e cultura local, utilizando elementos iconográficos do cangaço, unido uma grande ideia e principal meta criada pelo IPTI de aumentar a renda atual para um salário mínimo. Proporcionando para esses talentosos artistas, como constumo chamá-los, melhores condições durante os próximos dois anos, onde já passaram por um processo incrível de evolução logo nos primeiros meses.

E é com imensa satisfação que segue convite para evento que acontece hoje (14 de agosto), em São Paulo, quando iremos lançar os produtos da coleção “Fusões e Inserções“, resultado de mais um projeto de tecnologia social. Esta exposição mostrará os primeiros resultados do projeto “Tecnologia, Design e Inovação no Artesanato“, coordenado pelo IPTI, em parceria com o SEBRAE Nacional e com o Governo do Estado de Sergipe, que envolve e beneficia 6 associações de artesanato, dos estados de Bahia, Alagoas e Sergipe.

Meu grande sonho é poder ver empresas de reciclagem e energia solar/verde/limpa abraçando causas como esta. Assim, o Brasil poderia concentrar um modelo ideal e sustentável para ser seguido em outras tantas comunidades pelo país, que dependem de investimento público e na maioria das vezes são impedidas de crescer por questões políticas e/ou machistas e assim finalmente poder realizar novos sonhos, desde o pequeno aprendiz até a mais experiente e arretada chefe de família.

Muito grato pela oportunidade de fazer parte desta história!

Vejo vocês à noite na Firma Casa da Gabriel Monteiro da Silva, 1487 para brindar no bar da Seletti com banda Mustache e os Apaches a partir das 19hs!

<3

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